Aliki’s extensive expertise lies in Olympic and Sports Marketing, Sponsoring and Operations.

She has a BA in Marketing from the Athens University of Economics and Business and an MSc in Tourism Marketing from the University of Surrey (UK).

Aliki has focused on the Olympic Marketing since 1999. As a senior member of the Athens 2004 Organising Committee she worked successfully with many TOP Partners and the IOC during the Sydney, Salt Lake City and Athens Games.

 

Later, as an Olympic Consultant to Ogilvy PR, she worked with Olympic Partners for the Torino 2006 and Beijing 2008 Olympic Games.
Since 2008 she has collaborated with WithHindsight Associates, providing insights, guidance and expertise to 2012 Olympic Partners as well as other projects, while during the 2012 Olympics she was a Venue Manager at the EDF
Energy Olympic Partner Showcasing Pavilion.